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Is Franchise Ownership Right for You? Franchise Consultant Denise Kraemer Explains

Tue, 27 Oct 2026
Mary Farias & Denise Kraemer
Economy Creators
Thinking about buying a franchise or transitioning from employee to entrepreneur?

What if you could own your own business without having to build every system from scratch?

In this episode of Economy Creators, host Mary Reiss Farias welcomes Denise Kraemer, franchise consultant and founder of Aitris Consulting, to explore franchise ownership, entrepreneurship, and finding a business that fits the life you actually want to create.

Denise grew up around franchising. Her father owned a Meineke Muffler franchise and retired at just 42.

But Denise followed a different path, spending 30 years building healthcare startups, developing teams, solving operational challenges, and creating business systems.

Eventually, she asked herself an important question:

Why am I building businesses for other people instead of building something for myself?

Today, Denise helps aspiring entrepreneurs, corporate professionals, and experienced business owners explore franchise opportunities and make informed decisions about business ownership.

And her approach isn't about selling someone a franchise.

It's about finding the right business for the right person.

IN THIS CONVERSATION

• How Denise transitioned from a W-2 career into franchise ownership
• What a franchise consultant actually does
• How to choose the right franchise for your lifestyle and goals
• Franchise opportunities beyond restaurants and retail
• Understanding franchise fees, investment costs, and ongoing support
• What to look for in a Franchise Disclosure Document (FDD)
• Why Item 7 and Item 19 matter when evaluating a franchise
• The importance of franchisee validation and due diligence
• How franchise systems, training, and support work
• Using AI to research franchises—and why human guidance still matters
• Building relationships and trust in a digital world
• Creating flexibility, independence, and meaningful work

FRANCHISING AND YOUR YOU-SHAPED ECONOMY

One of the most important takeaways from this conversation is that the best business isn't necessarily the most popular or profitable-looking opportunity.

It's the business that fits YOU.

Some people want to replace their corporate careers. Others want an additional investment while keeping their W-2 positions.

Some want hands-on involvement. Others prefer a different ownership structure.

Denise helps people evaluate those differences before making a significant investment.

Her own business reflects this philosophy.

She named Aitris Consulting after her sons, Aiden and Tristan, because family and flexibility are central to the economy she's building.

That's what creating a YOU-Shaped Economy is all about.

CONNECT WITH DENISE KRAEMER

Atrus Consulting
Website: www.aitrisconsulting.net

LinkedIn: https://www.linkedin.com/in/denise-kraemer-b247b668/

Interested in exploring franchise ownership? Connect with Denise to learn more about the franchise discovery process.

CONTINUE YOUR ECONOMY CREATORS JOURNEY

Economy Creators Substack:
https://economycreators.substack.com/

Join the Monthly Economy Creators Workshop:
https://www.magnetminddevelopment.com/economy

Download The Economy Creators Framework:
https://www.economycreators.live/ec-framework-ebook

Take the Economy Creators Diagnostic Quiz:
https://www.economycreators.live/quiz

ABOUT ECONOMY CREATORS™

Economy Creators™ features entrepreneurs, authors, coaches, and leaders intentionally building lives and businesses around who they are—not simply what they do.

Lead Yourself → Lead Your Economy → Lead Others.

#DeniseKraemer #FranchiseConsultant #FranchiseOwnership #AitrisConsulting #BuyingAFranchise #Entrepreneurship #EconomyCreators

Beyond the White Coat: Learning to Walk the Talk

Sat, 24 Oct 2026
Mei Liu,, Dr. Jengyu Lai, Dr. Ali Ghanain - Healing Steps to Wellness

What does it mean to practice the wellness you recommend to others?

In this episode of Healing Steps to Wellness, Dr. J and Mei Liu reconnect with Dr. Ali Ghanaim, a physician from Venezuela whose interests span aesthetic medicine, aviation, language learning, and whole-person health. Together, they explore how caring for yourself connects with caring for others—and why passion belongs in the conversation about a healthier, more fulfilling life.

Dr. Ali shares how his experience with Rochester Clinic and Lotus Health Foundation helped shape his approach to lifestyle medicine. From protecting his mornings for self-care to taking time to listen to patients, he offers a personal look at what “walking the talk” means in daily practice.

In this conversation:

Moving beyond appearance to focus on how patients feel and live

Connecting nutrition, movement, and everyday habits with patient care

Discussing GLP-1 medications alongside lifestyle changes and patient education

Choosing consistency over perfection when building healthier routines

Reflecting on clinician burnout, work-life balance, and the cost of overworking

Finding purpose through flying, learning languages, and staying curious

Thinking about healthy aging in terms of strength, vitality, and meaningful experiences—not simply more years

Whether you’re a healthcare professional, a caregiver, or someone working toward a more balanced life, this conversation invites you to consider: Do your daily habits reflect the future you want?

Watch, share your biggest takeaway in the comments, and subscribe for more whole-person wellness conversations—one step and one bite at a time.

Explore & Connect
Healing Steps to Wellness podcast:
https://rochesterclinic.com/healing-steps-to-wellness/

Lotus Health Foundation—wellness education and community programs:
https://lotushealthfoundation.org/

This episode shares educational information and personal perspectives, not individualized medical advice. Discuss medications, supplements, and changes to your care plan with your healthcare professional.

Whose Story Are We Telling

Fri, 23 Oct 2026
Janet Munro, Charlene- Roots and Branches
"Whose story are we telling?" This question is what every adoptive parent should ponder.

Adoption isn't just one person's journey; it's a tapestry woven from the threads of birth parents, adoptive parents, and the children themselves. Charlene, a foster and adoptive mother, shares her insights on navigating these complex narratives. She emphasizes the importance of respecting everyone’s story.

From her experiences, she learned that every child carries their own history, and it’s crucial to honor that, especially when sharing their stories.

Adoption can bring unforeseen challenges, but it’s also filled with love, learning, and growth. Let’s start a conversation about how we can better support one another in these journeys.

What’s your take on sharing adoption stories respectfully?

#AdoptionStories #FosterCare #RespectTheJourney #RootsAndBranches #KFredRadio

Stop Running Someone Else’s Race: Find Your Entrepreneurial Path

Thu, 22 Oct 2026
Valorie Smith, Dr. Mosongo Moukwa, Dr. Elizabeth Ros - The Distinguished Entrepreneur Podcast:

What happens when you stop living by someone else’s expectations and start leading with love?

In this episode of the Distinguished Entrepreneur Podcast, hosts Dr. Mosongo Moukwa and Valorie Smith welcome Dr. Elizabeth Rosner, known as Dr. Roz, for a conversation about entrepreneurship, purpose, and personal freedom.

Dr. Roz shares her journey from 35 years as an employee to becoming an entrepreneur and building Love Revolution around an ambitious mission: “8 billion people loving 8 billion people.” She explores how shifting from an employee mindset to an entrepreneur and CEO mindset helped her let go of limiting beliefs and embrace her own path.

We also explore the connection between self-love and education choices. Having earned three degrees, including a PhD, with only $1,000 in student loans, Dr. Roz shares why she encourages students and families to prioritize a dream life—not just a dream school.

In this conversation:

- Moving from employee to entrepreneur to CEO
- Releasing expectations that no longer serve you
- Leading with unconditional love and respect for human dignity
- How Dr. Martin Luther King Jr.’s philosophy of nonviolence shaped her mission
- Rethinking student loans and the cost of a college education
- Building meaningful connections across backgrounds and job titles

Connect with Dr. Roz and explore her work:
https://drroz.love/

Learn about Love Revolution, Leading with L.O.V.E., and DebtFreeDegree through her website.

Ep -25: From Wounds to Wisdom: The Healing Power of Art, Connection, and Purpose | Featuring VESA

Thu, 22 Oct 2026
What if the most painful experiences of your life could become the very foundation of your greatest gifts? In this powerful international episode of Out On the Skinny Branches, host Jim Pehkonen welcomes world-class Finnish artist VESA for an inspiring conversation about transforming childhood wounds into creativity, purpose, and personal freedom. Although their paths appear remarkably different, Jim through transformational healing and VESA through extraordinary artistic expression, they discover a profound connection in their journeys. Together, they explore how the experiences that once disconnected us from ourselves can ultimately become the catalysts for rediscovering who we truly are. VESA shares his evolution from an aspiring filmmaker into an innovative artist who uses body painting, photography, and storytelling to explore the depths of the human experience.

The conversation becomes deeply personal as Jim opens up about his own healing journey, revealing how confronting painful childhood experiences allowed him to break lifelong patterns and discover a greater purpose. VESA introduces a compelling perspective on the relationship between disconnection, healing, and living a meaningful life, demonstrating how creativity can give expression to what words cannot always reach. What if your wounds aren't the end of your story, but the beginning of something extraordinary? This episode invites you to look beyond what happened to you and explore what is possible when you reconnect with yourself. Join Jim and VESA for the beginning of a remarkable conversation about courage, transformation, and the incredible potential waiting within each of us. And this is only Part One!

You can contact Vesa at V@Vesa.one

See his work: www.vesa.one/senses

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